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Best day of the week for neighborhood blogs

By justinc Follow us on Twitter | Register for Beta

We have two obsessions here at Neighborlogs HQ:

1) Local content

2) Web analytics

Not much more fun, then, than local content Web analytics. We'll post some of the more interesting analytic finds we make on the Neighborlogs network sites on this blog from time to time. Let's get started with two timeless, time-based classics.

First, a day of week analysis. What day of the week do the Neighborlogs neighborhood blogs attract the most visits? What's the relative activity on a weekend day vs. a weekday?

Here's a chart showing visits by day of week for the network.


For Neighborlogs site activities over the past three months, you can see a pretty typical content pattern. Tuesdays and Wednesdays are in a virtual dead heat for the top slot. On Mondays, everybody is a little more busy, apparently, and there is a rampdown as folks downshift toward the weekend. You can also assume the sites contribute to and accelerate these trends by publishing in a similar pattern. We'll look at that dataset in another post.

The next time-based graph shows usage patterns by time of day for the various sites on the Neighborlogs neighborhood blog network.

 



Neighborhood blog content peaks at the start of the workday -- around 9a and stays strong into the late afternoon around 4p. One interesting aspect that differentiates this local news and information consumption from some other content patterns is the relatively high amount of site visits occurring in the evening. These sites, it's clear, are part of our lives both at work and at home as we relax and take some time to find out what is going on in our worlds.

One final thought on this day and time analysis -- you should note when this particular post was written. On a Friday. Late afternoon. Basically, the worst timing I could have had. Proof that when it comes to days and times, the most important factor isn't when Web analytics says you should post a blog entry -- the most important factor is when do you have time to write.

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tags: analytics, tips, content
posted on Fri, Nov 21, 2008 03:01 PM
last updated on Fri, Nov 21, 2008 11:00 PM
images too small! bycheesecake November 25, 2008 ( report abuse ) ( reply )
J, you have this same problem on CHS, your images are always way too small! and then just to rub it in you have the "small" and "thumbnail" options in case we want to view them even smaller. Do you work on a computer with a really low screen resolution? cause if so images will look a lot bigger on your screen than other peoples.

I've always wanted to comment on this but I'd feel like a knit-picker saying it on CHS, it seems more appropriate here since this is a blog about the blogs!
RE: images too small! byjustinc November 25, 2008 ( report abuse )
I'll make them bigger just for you Cheesey
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